On × LOEWE Cloudtilt Unisex Lifestyle Sneakers – Wisteria | Wisteria

On × LOEWE Cloudtilt – Unisex Lifestyle Sneaker

Where Swiss performance engineering meets Spanish luxury craftsmanship. The On × LOEWE Cloudtilt is the result of a landmark collaboration between On — the Swiss performance running brand — and LOEWE, one of the world’s most revered luxury fashion houses. Built on On’s innovative Cloudtilt platform with a Helion™ superfoam organic wave-form midsole, and elevated with LOEWE’s signature Anagram identity, this is a sneaker that performs as beautifully as it looks.

Colorway

This style is offered in the bold and joyful Wisteria | Wisteria colorway — the most expressive and colour-saturated of the four On × LOEWE Cloudtilt colourways, and the only one built in a vivid chromatic hue. Named after the cascading blooms of the wisteria vine, this full-coverage lavender-purple delivers a mood that is simultaneously energetic and romantic. The seamless engineered knit upper is woven in a fine horizontal rib texture — a surface detail that catches light differently across the shoe’s curves, giving the single-colour body a gentle dimensional shimmer. The LOEWE Anagram at the midfoot is rendered in a whisper-pale wisteria-white tonal print — as delicate and present as an embroidered detail on silk, perfectly in keeping with LOEWE’s craft-led aesthetic. A red Swiss flag badge at the heel is the sole contrasting element in an otherwise head-to-toe wisteria universe. The full wisteria Helion™ superfoam organic wave-form midsole merges seamlessly with the upper in a single continuous chromatic volume — there is no shade shift, no tonal gap, just one unbroken field of lavender-purple from lace to outsole. Wear it as a statement. Wear it as a mood. Wear it in full bloom.

Key Features

• Full Wisteria Tonal Construction – Head-to-toe lavender-purple from upper to outsole — the only chromatic colourway in the On × LOEWE Cloudtilt lineup, and the most expressive
• Fine Horizontal Rib Knit Upper – Subtle horizontal texture that catches light across the shoe’s curves, giving the single-colour upper a dimensional, fabric-forward quality
• Tonal LOEWE Anagram – Wisteria-white tone-on-tone Anagram — as delicate as embroidery, perfectly suited to the romantic wisteria palette
• Helion™ Superfoam Midsole – On’s proprietary organic wave-form midsole with flowing irregular cloud-pod cutouts for lightweight cushioning and energy return
• Swiss Engineering × LOEWE Craftsmanship – A landmark collaboration merging On’s performance precision with LOEWE’s luxury heritage

Product Details

• Brand: On Running × LOEWE
• Model: Cloudtilt
• Gender: Unisex
• Closure: Lace-up
• Upper Material: Seamless engineered knit with fine horizontal rib texture
• Sole: Helion™ superfoam organic wave-form midsole with wisteria rubber outsole

Size Guide

Please refer to the size chart before ordering. If you are between sizes or prefer a roomier fit, we recommend choosing the larger size.

Please select all required options before checkout. Colors may vary slightly depending on screen settings — please refer to product images for accurate representation.